VLAST CEO, Lee Sung-gu, Says: "We're Concentrating on PLAVE for Now, No Immediate Plans for a New Group"

Article published: April 22, 2024

Original source: https://m.entertain.naver.com/article/609/0000846032

English translation: plaveintl

When asked about plans for creating another virtual idol group following PLAVE, Lee Sung-gu, CEO of VLAST, replied, "Our main focus right now is on nurturing PLAVE."

Reflecting on PLAVE's success, he mentioned, "There were many factors at play. When we were developing virtual idols last year, we saw similar attempts by others. There were diverse opinions, with some suggesting removing the human element." Lee added, "When discussing with my team, I questioned if that approach was right. While other virtual idols delegate tasks like singing and dancing to different members to reduce risks, I wondered if fans would truly connect with that. We opted for a more authentic approach, where members sing and perform live themselves. I believe this played a part in our success."

As for plans for a successor virtual idol group, he clarified, "While it's natural to consider developing successors, our current focus is solely on running PLAVE. We haven't outlined any concrete plans yet; for now, we're prioritizing PLAVE's growth."